Adam's GTM Report

Adam Schoenfeld's newsletter.
Research for GTM leaders in the AI era.

weekly-ish posts. read by 17,134 gtm leaders.

Mar 20, 2026

5 hours idea to live. The blurrying lines between software and content.

Mar 5, 2026

Claude connectors vs ChatGPT apps. 199 B2B apps tracked.

Feb 26, 2026

xAI "head of agents," traditional ops vs AI-native ops, 41 examples

Feb 19, 2026

0 to $330M ARR with the *dream* GTM barbell strategy

Feb 11, 2026

10 approaches analyzed, 904 examples collected, what stands out